Mataku. Ko te mātao e rere ana i roto i tō tuaiwi ina ngana koe ki te uru atu ki tō Pukamata, ki tō Instagram rānei, ā, ka kitea he karere ngaro, he mea kino atu rānei, ko te tino mōhio kua tahaetia tō ao matihiko. Ō whakaahua, ō hoapā, tae noa ki te tuakiri o tō pakihi iti: ka ngaro katoa i roto i te wā poto. Mō ngā tau maha, ko te ratonga kiritaki a Meta, mō te tini, he koraha uaua, he arai kore he Minotaur, engari kāore hoki he miro a Ariadne. Ko te ngana ki te whakaora i tētahi pūkete he haerenga i mutu pinepine ki te pouri me te ngākau pōuri o te ngaronga o ngā mea katoa.
Engari te āhua nei kei te huri te tai. Kua mahi a Meta, te kamupene nui i muri i a Pukamata me Instagram, i tētahi mea whakamiharo: kua whakaae rātou ki tana hinganga. Ae, kua kōrerotia e rātou. E whakaae ana rātou kāore tā rātou ratonga tautoko "i tutuki i ngā tumanakohanga." Ahakoa kua roa, koinei te pūtake o te panuitanga kua hopu i te aro o te miriona: te whakarewatanga o tētahi pokapū tautoko hou e wātea ana i ngā wā katoa, 24/7, he taputapu i hangaia, e ai ki te kōrero, hei whakahaere i te whakaora i ngā pūkete ngaro, i taumanutia rānei kia ngāwari ake - āe, kāore pea i te ngāwari pērā i te tukuake i tētahi whakaahua whaiaro, engari he iti ake te mamae i te tango niho.
Ko te pātai e pātaihia ana e tātou katoa ki a tātou anō, mai i te kaiwhakamahi noa ki te tohunga e whakawhirinaki ana ki ēnei tūāpapa, kāore e taea te karo: He oranga tūturu tēnei taputapu hou, he rongoā matihiko noa iho rānei mō te patunga tuwhera? Me tātari tātou me pēhea te hurihanga o te Maramarama Horihori hei kupu whakaari hou a Meta ki te kukume i ngā kaiwhakamahi i waho o te whare herehere o te ngakaukore matihiko.
Te Mōhiotanga ki te Hara Mamati me te Whakakotahitanga 24/7
Ina akiakihia tētahi kamupene pēnei i te rahi o Meta ki te whakaae ki te marea i ōna ngoikoretanga, e mōhio ana tātou he nui rawa te raruraru. Ko ngā kōrero mō ngā pūkete kua raka, kāore e taea e ngā kaiwhakamahi te whakapā atu ki tētahi tangata tūturu, kua waiho hei whakama mō ngā kamupene. Ko te pūtake o te pokapū tautoko hou he mea tika ki te pehi i tēnei tupuhi o ngā amuamu, me te tuku i tētahi toa kotahi mō ngā take pūkete katoa i runga i a Pukamata me Instagram. Ahakoa te ripoata i tētahi raruraru, te kimi whakautu tere, te tīmata rānei i te tukanga whakaora, ko te whakaaro kia whakatakotoria ō hua katoa ki roto i te kete matihiko kotahi, engari i roto i te huarahi whakarite.
Ehara tēnei pokapū āwhina matua i te whārangi FAQ whakahīhī noa iho. Ko te mea nui ko tana kupu whakaari mō te wātea tonu. E whakamanamana ana ki te tautoko 24/7 me ngā tukanga e urutau ana ki te āhuatanga o te kaiwhakamahi. I roto i te ao e kore ai e whakautehia e ngā whakaekenga ipurangi me ngā motuhanga tūpono ngā rohe wā, he mea whakamānawa te kupu whakaari mō te āwhina kore mutu. Heoi, ko te mea tino whakamere ko te whakaaro o Meta ki te whakatutuki i tēnei kupu whakaari me te kore e utu i te ope nui o ngā kaihoko pokapū waea: ko te whakautu, e tika ana, kei roto i te Matauranga Horihori.
Te AI hei Anahera Kaitiaki: Ko te Otinga Tuturu?
Ko te poutokomanawa o tēnei pūnaha hou ko tōna uaua rauropi. Kei te whakamahi a Meta i te AI ehara i te mea hei whakatairanga i te rapunga mō ngā whakautu tere i roto i te pokapū anake, engari, he mea nui ake, hei whakahaere me te whakangawari i te tukanga whakaora. Inaianei kei te whakamahi ngā pūnaha i ngā rauropi atamai ake hei kimi i te wāhi me te āhua o tō whakamahinga taupānga i mua, me te mōhio ki ngā taputapu me ngā wāhi kua mōhiotia. I roto i te ariā, me tere ake te manatoko tuakiri me te whakapoto i te mamae o te noho i roto i te koretake mamati.
Ā, e ai ki a Meta, he mea whakamīharo ngā raraunga tuatahi. E kī ana rātou kua kite rātou i te hekenga o te ao neke atu i te 30% o ngā taumanutia pūkete hou i te tau kua hipa. Heoi anō, kua piki ake te reiti angitu o te whakaora i ngā pūkete taumanutia mā te neke atu i te 30% i ngā rohe matua pērā i te Hononga o Amerika me Kanata. He tatauranga whakatenatena ēnei e kī ana kei te whai hua te haumi ki ngā tukanga "mātau ake, ā, he urutau ake". Kei te whakamātautau anō hoki rātou i tētahi kaiawhina tautoko AI mō te āwhina whaiaro ake, me te whakatata atu, ahakoa mā roto i tētahi karetao, ki te ahua o te "whakarongo" mai o tētahi ki tō raruraru.
Heoi, koinei te wāhi e tika ana kia tūpato tātou. Ahakoa he tino pai te AI ki te tukatuka i ngā rahinga nui me te whai i ngā tikanga kua tautuhia, ko te āhua o te raruraru pūkete kei roto i te āhuatanga tangata—ko te mea motuhake e pakaru ana i te raupaparorohiko. Ā, ko te mea nui kei roto tonu: Me pēhea te uru atu ki te pokapū tautoko mēnā kua āraia kētia koe i ngā taupānga a Facebook, a Instagram rānei?
Te Pā me te Kī o te Whare: Te Urunga ki te Limbo
Kua hangaia te mahi hou kia taea ai te uru atu mai i ngā taupānga Facebook me Instagram (mā te pāwhiri i te pikitia kōtaha me te whakatere ki 'Tautoko'). Ka ara ake he raruraru nui, he huringa mamati kino kua pā ki te tini o ngā kaiwhakamahi: ki te takahia taku pūkete, ki te kore e taea e au te takiuru, me pēhea taku whakatere i roto i te taupānga ki te kimi i tētahi otinga?
E tohu ana a Meta i ngā whakapainga ki te tukanga whakaora e whakamahi ana i te AI hei kimi i ngā kōwhiringa urunga ahakoa kua takiuru kē koe. Tērā pea ka uru atu ki tēnei ngā rerengamahi tirotiro kua whakauruhia kia mohio ake, engari ko te aro nui ki te urunga i roto i te taupānga kei te noho tonu hei take uaua. Ko te whakamātautau pono mō tēnei pūnaha ko tōna kaha ki te ārahi i te kaiwhakamahi tuimotu, te kaiwhakamahi e matekiri ana, me te kore tohu mā roto i tētahi tukanga manatoko pakari e kore e hiahia ki te kupuhipa wātū hohe.
Ko ngā kōrero a te tangata, pērā i ngā wāhine o St. Louis i whawhai ki te whakahoki mai i ā rātou pūkete, e whakaatu ana kei muri i ia tatauranga he oranga tūturu, he maharatanga utu nui, ā, he maha ngā wā, he oranga. Kāore he angitu, he āwhina hangarau matihiko rānei e taea te whakakapi i te rangimarie o te hinengaro e puta mai ana i te taunekeneke tangata ina uaua te raruraru, ā, kei te tūpono te tuakiri. Ko te hangarau matihiko pea te taputapu e tere ake ai te 90% o ngā take māmā, engari ko te toenga 10%—ko ērā e hiahia ana ki te aroha me te whakaaro taha—koinei te mea e tino whakatau ana i te ingoa o tētahi ratonga.
Whakamutunga: Poroporoaki ki te Ao Pōuri o ngā Pāpāho?
He taahiraa whakamua e tika ana, ā, e kore e taea te karo, te whakarewatanga o te pokapū tautoko. E whakaae ana a Meta nā tōna mangere o mua i memeha te whakawhirinaki o ngā kaiwhakamahi i tētahi tere kore e taea te pumau. Mā te whakakotahi i te tautoko me te tuku i te tere urupare ki te Matauranga Horihori, ko tā rātou whāinga he whakakī i te āputa ratonga kua puta ai te maha o ngā āwangawanga.
Kua neke tātou mai i tētahi wā o te tautoko matihiko kāore e kitea ki tētahi wā o te tautoko matihiko aunoa. He nekehanga hurihuri tēnei. He pono ngā whakapainga tatauranga, ā, ko te kupu whakaari mō tētahi tukanga whakaora "tere ake, iti ake te ahotea" he waiata ki ngā taringa o te hunga kua mataku i te wā o te taumanutia. Heoi, i a tātou e whakanui ana i te whai huatanga o ngā rauropi, me pātai tonu tātou mō tōna rawaka. Kei te whakahoki mai a Meta i te kī ki te whare rangatira ki ō tātou ringa, engari kua hangaia e tētahi mīhini. Ko te pātai nui e toe ana, ā, ko te wā anake ka whakautua, koia tēnei: He tino haumaru ake tātou, he tere ake rānei te mahi a tētahi karetao kāore e mārama ki te nui o te kare ā-roto o ngā mea kua ngaro i a tātou?