I whakapono tonu ahau ka pāngia te pāpāho pāpori, pērā i te tangata, e ngā raruraru tuakiri. Ka tae mai te wā ka kore e whakaatahia e te whakaata matihiko te āhua e tumanakohia ana: ka pirau te makawe, ka tawhito ngā kākahu, ā, ka kohia ngā maharatanga (pēnei i roto i te Pukamata, ka kohia ngā whakamōhiotanga me...) pāme He tino taumaha rawa, kāore koe e mōhio me tīmata ki hea. Mō Meta, kua tae mai taua wā, ā, ko tana urupare he hurihanga nui, he panonitanga ataahua e karanga ana: "Tirohia ahau, kei te whai tikanga tonu ahau!"
Ehara i te mea he whakarerekētanga tae noa iho te whakahoutanga hou a Pukamata; he whakaae rautaki tēnei. Kua whakarērea e te kuīni rongonui o te papaaho te nuinga o ana āhuatanga tirohanga kia mau ai i ngā kākahu ātaahua, iti nei te āhua, e mau ana i tōna teina, a Instagram, me te angitu nui. Ehara i te mea kei te tārua a Pukamata i a Instagram, engari kei a ia tētahi atu huarahi hei ora i roto i te pakanga tonu mō tō tātou aro.
Te Manapori o te Whatunga: I te wā i toa ai te Tikanga i te Pōrearea
Ko te huringa tino whai pānga, ā, ko te mea hoki e tautuhi ana i tēnei wā hou, ko te tangohanga o whāngai Kei roto i te whakatakotoranga matawhā te wāhanga matua. Mō ngā kaiwhakamahi kua roa e whakatere ana i te rerenga o ngā pou koretake—ngā whakaahua marena pika, ngā hononga ki ngā tuhinga tōrangapū, me ngā tono kēmu—he rite tonu te hoahoa hou ki te rongoā. E kī ana a Meta mā tēnei hanganga āhua taiwhanga toi "e whakakore i te raruraru" ā, ka māmā ake te hanga me te kimi ihirangi. Ā, he tika tā rātou.
Ko Pukamata, i roto i tōna putanga tawhito, he ranunga matihiko i akiaki i te hinengaro ki te tātari i ngā mōhiohio nui rawa. Ko te whakahounga, mā te whakatairanga i ngā tirohanga me te whakarite i ngā whakaahua ki tētahi whakatakotoranga ma, ka akiaki i te tūāpapa ki te arotahi ki ngā ihirangi rumaki. Ehara tēnei i te mea he mea ataahua noa iho; he urupare tika ki te angitu o TikTok, me te mea hoki, ki te horapa o ngā Kōrero me ngā Rīpene i roto i tōna ake pūnaha. Mena ka tere te tango a te tangata i ngā whakaahua me ngā ataata, me whakaata te whakaaturanga matua i taua manakohanga, ka whakakore i te waku me te whakaiti i ngā hikoinga mō te kanohi ki te whakatau i ngā mea tino nui: te whakaahua, te ataata, te... kōrero .
Ngā Utauta Kaihanga: He Atanga Tahanga mō ngā Kōrero Kaha
Ko te wāhi e tino kitea ai te huringa ko te tukanga hanga ihirangi. Mō ngā tau maha, ko te tohatoha i tētahi Kōrero, i tētahi pou rānei i runga i a Pukamata i rite ki te whakakī i tētahi puka tāke: he uaua, he maha hoki ngā mea hei whakararuraru. Kua kite a Meta—he tika rānei, i tangohia mai ngā tikanga pai a Instagram—e whakangawari ana i te atanga.
Inaianei, kei te whakauruhia te puoro, ngā whakapiripiri He tukanga ngāwari te tohu i ngā hoa, he mea hanga kia aro ngā kaihanga ki tā rātou e hiahia ana ki te kōrero, kaua ki te āhua o tā rātou kōrero. Ka haere tahi tēnei whakangāwaritanga me ngā taputapu aroturuki kua whakapaitia. E mōhio ana a Meta ko te heke mai o tētahi whatunga pāpori e whakawhirinaki ana ki ngā kaihanga ihirangi, ā, ki te hiahia a Pukamata ki te whakahoki mai i taua wāhanga, me tuku e ia he wheako e whakaiti ana i ngā mea whakararuraru me te whakanui ake i te kaha ki te whai i ngā kōrero me ngā kōrero—he mea nui mō te hanga hapori.
He mārama te karere: Kāore a Pukamata e hiahia ana kia noho hei pukaemi whānau puehu e tuku ana i ngā tuhinga kotahi i te marama; e hiahia ana kia noho hei miihini hihiri, tirohanga mō te auahatanga o ia rā. Mā te whakakotahi i te wheako auaha puta noa i ngā papaaho e rua, ehara i te mea ka māmā ake te oranga o ngā kaiwhakamahi i a Meta engari ka whakapakari ake hoki i tōna pūnaha, ka akiaki i a tātou ki te whakaaro ki a Pukamata me Instagram he taha e rua o te moni tirohanga kotahi.
He whanaketanga e tika ana, he tukunga ā-kāhua rānei? Te rautaki oranga o Meta
Ka taea e tātou te kite i tēnei whakahoutanga hei tukunga momo ahua ki te ahurea tirohanga hou e kore e taea te karo. I hangaia a Pukamata i tētahi wā e whakahaerehia ana e te tuhinga me ngā hononga; i whānau mai a Instagram me TikTok i te wā o te whakaahua tere me te ataata poutū. Kia noho whai mana ai a Pukamata, me urutau ki te reo o ōna hoa whakataetae, ahakoa he uri nōna ake aua hoa whakataetae.
Ehara tēnei "whakarerekētanga" i te mea noa iho. He rautaki oranga kua tatauhia hei whakahou i te wheako kaiwhakamahi me te aukati i te hekenga ki ngā papaaho hihiri ake. Mā te arotau i te whakatere me te whakaiti i te maha o ngā hikoinga e hiahiatia ana mō ngā mahi o ia rā, ko te whāinga a Meta kia tere ake te ahua o te taunekeneke, kia ma ake, ā, ko te mea nui, kia iti ake te hoha. Ko te tango i te raruraru tirohanga, ko te whakaheke i te taumaha o ngā tau.
Hei whakamutunga, ko tā tātou e kite nei ko te huihuinga o te tuakiri waitohu i roto i tētahi kamupene hangarau nui kotahi. Kei te whakaaro a Facebook ko te tauira hoahoa a Instagram te paerewa koura mō te taunekeneke hou. Kua whakatau rātou he pai ake te noho hei "Instagram 2.0" ngāwari atu i te Facebook raruraru me te taumaha i mōhiotia e tātou katoa.
He tino pai rawa atu te atanga hou a Pukamata i runga i te whakamahinga me te ataahua. He hikoi pakari tēnei ki te whai tikanga, e whakaatu ana i te hiahia o Meta ki te tuku i te moemoeā mō te whai huatanga. Engari kei konei te raruraru: ahakoa he kanapa, he hou hoki te takai, ko te ihirangi kei raro—ngā rōpū, ngā hoa, ngā kōrero, ngā kōrero tōrangapū—kei te noho tonu te ira o Pukamata. He mea nui te pātai whakamutunga mō tōna heke mai: Ka ranea rānei he paninga peita kanapa hei whakarerekē i te āhua taketake o tā tātou whanonga ipurangi, kua whakahoutia rānei te pukaemi whānau mamati kotahi, me te tumanako ka rite ki te karapu pō?